Thais love ghosts. How else do you explain the massive popularity of scary movies and Halloween? Only in Bangkok do people celebrate Halloween as a “festival”. Many of the young seriously believe this is as important as Christmas! I have never seen such enthusiasm elsewhere in Southeast Asia. Here, the stores dress up their retail space and windows (in the season’s icons—skulls, witches, bats…) more zealously than Songkran or Loy Krathong. Strange.