Sleek SLVR

Images from Adidas SLVR Autumn Winter 09 collection

Images from Adidas SLVR Autumn Winter 09 collection

These pictures stand out at Siam Center for their simplicity and lack of graphical over-ornamentation. Given what many of the brands here put out on their shelves, Adidas SLVR’s clothes seen here are even more significant because they do not represent what is typical of the complex.

When I first stepped into the SLVR store on level one shortly after they opened some months ago, I was struck by the clean lines and muted colours of the collection. There was a Japanese sensibility to the clothes too, in the details, and, in particular, the  shapes. It is probably inappropriate to say this, but, to me, there was something Y3 about SLVR.

Since that day, every time I pass the shop, I do not see anyone inside. One Saturday afternoon, I was on an escalator when I heard a guy pointing out the SLVR shop to his girlfriend, who said, without looking at where he was directing her attention, “You don’t have to see it. You won’t like it. It’s boring.”

Advertisements

Leave a comment

Filed under Uncategorized

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s